November 28, 2005 Los Angeles, CA: Seche Vite Dry Fast Top Coat has been
named Best Fast-Drying Top Coat and Best Top Coat in Beauty Launchpad's 2005
Reader's Choice Awards. This is the second annual survey of Beauty
Launchpad's readership with subscribers voting on their favorite beauty
products in nine different categories. The results were published in the
November/December 2005 issue of Beauty Launchpad available on newsstands
now.
Seche Vite Dry Fast Top Coat is widely acknowledged as the world's finest
top coat. Its patented formula allows it to penetrate through the nail
lacquer to the base coat forming a single solid coating over the nail plate
for a much more durable finish guaranteed not to yellow. Seche Vite is
unmatched as a top coat leaving the nail stronger, absolutely will not chip
and creates the highest gloss of any product on the market today. Seche Vite
flows over wet nail polish with dragging or streaking. Seche Vite has been
an In Style Best Beauty Buy for nearly ten years!
SecheŽ is a division of American International Industries. For 35 years, AII
has been the leading manufacturer and worldwide distributor of innovative,
quality beauty and skin care products for men and women. Our product lines
include 5 Second Nail, Ardell, Andrea, Body Drench, Bye Bye Blemish, China
Glaze, Clean + Easy, Clubman/Pinaud, Correctionist, Duo, European Secrets,
EzFlow, Fright Night, Gena, GiGi, Gypsy Lash, IBD, Jeris-Lustray, No
Tweeze/Micro Tweeze, 'N Rage, One Touch, RAW, Seche, SuperNail, Surgi-Care,
Sweet Mary Jane, Waterworks, Winning Nails, Woltra and Youthair. For more
information about our full line, visit: www.aiibeauty.com
or contact:
Anne Moratto
Public Relations
American International Industries
2220 Gaspar Ave.
Los Angeles, CA 90040
t: (323) 728-2999 x 178
f: (323) 517-9715
e: a-moratto@aiibeauty.com
